Art Direction

A through the line art Director, with experience in TV, digital and below the line campaigns. Please click on the menu above for the full range of projects.

GreenPeace Campaign - Save Santa's Home

Objective: To create a protective sanctuary around the Arctic.

With new shortcuts being created by oil takers through the melting ice, we needed to increase awareness of this being a catalyst to global warming - having a devastating effect on the environment. 

This went viral. It caused a stir to say the least. 

The Scotsman Campaign - Louder

Objective: To give The Scotsman newspaper a contemporary voice in modern Scotland.

In a society where people are consuming news more and more from online sources, we wanted to give The Scotsman newspaper a contemporary voice which resonated with the people of Scotland today. 

Ad of the day 

Peugeot Campaign

Objective: To attract a younger audience for Peugeot's 'Just Add Fuel' product. 

With car insurance being ridiculously high for young people, it's extremely difficult to own a new car. Many people have to make do with an old banger - or public transport. As we demonstrate, these things can have a devastating effect on your love life. or perhaps your career  

This smashed sales and got over a million views on Facebook & Instagram.

DMA AWARDS:

Best Automotive Campaign: Gold

Best Campaign: Bronze